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Thread: The Comme des Garçons "Universe"

  1. #21
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    Default Re: The Comme des Garçons "Universe"



    from http://www.hypebeast.com/2006/10/com...re/#more-14844



    Comme des Garcons has just opened their new “Play Box” store outside their usual Comme des Garcons store in Aoyama, Japan. This Play Box store will be opened for only one month and will sell special items including this Comme des Garcons black heart polo shirt.





    This is really a "box":-))


  2. #22

    Default Re: The Comme des Garçons "Universe"




    Interesting box. nqth.





    Some old photos from Tricot collection I scanned. Can't remember if it's 2004 or 2005.









  3. #23

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    Really nice pictures buckwheat, thanks.




    Incidentally, the Glasgow Guerilla store has "dissappeared", after much less than a full year.Doesn't surprise me since (1)(and first and foremost) it was in Scotland (2) the people running it didn't have the first idea about comme des garcons (3) even for a guerilla store it really was in the most ridiculous location for a shop everin the history of the world (of retailing)



  4. #24

    Default Re: The Comme des Garçons "Universe"



    Thanks for the scan, buckwheat. Really like the last white knit.



    Nice link btw nqth, it really is just a box outside the flagship! I can imagine it would stand out a lot on that road. Quite interesting.

    let us raise a toast to ancient cotton, rotten voile, gloomy silk, slick carf, decayed goat, inflamed ram, sooty nelton, stifling silk, lazy sheep, bone-dry broad & skinny baffalo.

  5. #25
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    Default Re: The Comme des Garçons "Universe"

    [quote user="Johnny"]

    Really nice pictures buckwheat, thanks.




    Incidentally, the Glasgow Guerilla store has "dissappeared", after much less than a full year.Doesn't surprise me since (1)(and first and foremost) it was in Scotland (2) the people running it didn't have the first idea about comme des garcons (3) even for a guerilla store it really was in the most ridiculous location for a shop everin the history of the world (of retailing)




    [/quote]



    That sucks. Was it all Play and CDG shirt?



    Buckwheat, many thanks for the pictures, I really appreciate this kind of contribution.[B]

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  6. #26

    Default Re: The Comme des Garçons "Universe"

    you are all welcome.

  7. #27

    Default Re: The Comme des Garçons "Universe"

    [quote user="Johnny"]


    Really nice pictures buckwheat, thanks.




    Incidentally, the Glasgow Guerilla store has "dissappeared", after much less than a full year.Doesn't surprise me since (1)(and first and foremost) it was in Scotland (2) the people running it didn't have the first idea about comme des garcons (3) even for a guerilla store it really was in the most ridiculous location for a shop everin the history of the world (of retailing)





    [/quote]




    How could the people have no idea about CDG and running the store? How does the Guerilla system work? That seems strange....


  8. #28

    Default Re: The Comme des Garçons "Universe"



    I think that comme approach the potential stores first, don't know how the original contact is made, but suspect it's through word of mouth,friend of a friend etc. I'm not critisizing the Glasgow store people. The guys in Glasgow were artists and the store was in their warehouse. They were not particularly interested in cdg - that was my impression at least. The main store assistant really knew nothing about the brand - i asked whether they had any first season JW Man, and explained it had writing printed on the pieces and hebrought out a comme womenswear piece which, I admit, did have writing on it, but otherwise was not what i was looking for!I think they sent someone up from DSM for the first weekend, and then left them to it. But there just isn't the market for it in the location. They made the further mistake of, as Faust suggests, just getting mostly Play and Shirt, or else ultra plain mainline pieces.




    Pollyanna had a store in Glasgow that nearly bankrupted them, which they themselves had taken over from an insolvent operationcalled The Warehouse, which was an 80s institution in Scotland - sold comme, yohji, miyake, gualtier, shirts by a brand called Moholy-Nagy, Workers For Freedom, dries, teh first Dolce & Gabbana menswear collection (which was lovely, believe it or not).Glaswegians now just want Armani, Prada, Gucci, you know the drill.


  9. #29

    Default Re: The Comme des Garçons "Universe"

    [quote user="Avantster"]

    Thanks for the scan, buckwheat. Really like the last white knit.



    Nice link btw nqth, it really is just a box outside the flagship! I can imagine it would stand out a lot on that road. Quite interesting.

    [/quote]

    The box wasnt that great. It was more just like a stand right next to the store. You had to go inside the actual store to try on things, or just figure out the sizing outside. Anyway, what they had for sale was just the regular play stuff, nothing really stood out.

  10. #30
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    Default Re: The Comme des Garçons "Universe"



    Yes it is really a world of mouth system. The Guerrilla team has only two people, Christian (an architect, he worked at Junya before)and Anita (she worked at Comme Perfume before) and they are traveling around and manage all stuffs. They also give the stores a final touch ... I think that at the very begining the idea was to work with non-fashion people. I think it wasmeant to reach "other" customers, who are more interested in clothes orCdG than usual fashion trends...




    Btw there is a Disney Box in Paris. Does anyone see it?:-)





  11. #31
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    Default Re: The Comme des Garçons "Universe"



    The Berlin G has became Lil Shop




    http://www.lil-shop.com/


  12. #32

    Default Re: The Comme des Garçons "Universe"

    Buckwheat, those tricot ads are simply amazing. [U]
    ...I mean the ephemeral, the fugitive, the contingent, the half of art whose other half is the eternal and the immutable.

  13. #33

    Default Re: The Comme des Garçons "Universe"



    You are welcome laika.




    I didn't know this is the person behind the Warsaw Guerrilla store and A4 magazine when I first saw his pics on the Sartorialist blog (cool Junya jacket). Thanks for the introduction nqth. Nice pics on your blog btw....thanks for sharing.



  14. #34
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    Default Re: The Comme des Garçons "Universe"



    Fall update in DSM:







    The SHIRT space.







    TAO







    Lanvin



  15. #35

    Default Re: The Comme des Garçons "Universe"




    hmmmmmmmmmm... those shorts on the right... are those womens...?; )




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  16. #36

    Default Re: The Comme des Garçons "Universe"

    Haha, can't wait to go see that.

  17. #37
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    Default Re: The Comme des Garçons "Universe"

    The funiture at the SHIRT place are from Guerrilla in Krakow:-)

  18. #38

    Default Re: The Comme des Garçons "Universe"



    the Lanvin display is pretty crazy. Thanks for the photos nqth.




    How is the TAO line doing?




    also,how did the warsaw guerrilla store do? do most of the guerrilla stores profited from selling mostly t-shirts and light items?


  19. #39
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    Default Re: The Comme des Garçons "Universe"



    You are welcome Buckwheat. I don't know about TAO I am afraid. I think the G (it's in Krakow right now) here sells quite lot of men jkts, the shirts are not selling well imo, too expensive. Best sellersare perfumes ofcourse:-)


    They sold all the Jan stuffs at once when someone came from Paris.


  20. #40
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    Default Re: The Comme des Garçons "Universe"



    An interview with Adrian Joffe.http://wallpaper.com







    Have the first two and half years at Dover Street Market gone according to plan or have you updated and adapted things as you?ve gone along?
    Our plan in fact was to continually change and update the store. From the very beginning we wanted something alive that could lend itself well to changes and evolution.




    Tell us a little about the changes you?ve undertaken to the store?
    There have been countless changes: the basement has already gone through three incarnations, new concessions have been added, furniture has been completely changed, wall constructed and taken away, new backdrops painted. It?s hard to talk ?a little? about the changes we?ve done here!




    How have the labels you stock alongside Comme de Garcons changed, or developed?
    They?ve been added to extensively. We keep trying to make more space for more people.




    Are the portakabins still there?
    Most certainly.




    A lot of people have commented on the film-set feel to Howell?s interior- was this intentional?
    Absolutely. We decided not to work with architects, but with film and stage set designers, of which Michael Howells is our favourite. We wanted to see the backside of the backdrop as well.




    What we love particularly about DSM is the very effortless, non-aggressive anti-corporate feel to the space- so at odds with every other retail space within a square mile- is this something you?ve consciously cultivated?
    This is indeed what we wanted, an ever-changing interaction of creative ideas and diverse visions coming together in the context of a market place, without taking any notice of rules, regulations and market forces. However, we also always wanted to remain, at heart, just a shop that sells nice things in a cool atmosphere ? not an exhibition place, not a gallery, not a museum and certainly not a place where fashion met art.




    How do the clientele of DSM differ to those of your other flagships? It seems to have become a fashion tourist attraction in its own right.
    The clientele is certainly much wider than in our Paris and New York stores, perhaps given there?s just so much choice. And yes it does appear we?ve become something of a tourist attraction too, which is fine.




    Could DSM have worked in Paris or New York, do you think?
    No, I don?t think so. DSM for us remains very much anchored in the spirit and energy of London, from which it drew its inspiration. In another city it would inevitably have to be something different. And in any case, we never do the same shop twice since it?s important for us that each of our shops has a connection with its location, no matter how abstract.




    Your guerrilla concept stores have been immensely popular all over the world. Where did your inspiration come from and how do they work alongside your permanent flagships in London, Paris and New York?
    The guerrilla concept was born out of the starting-up energy from East Berlin, where kids would take a tiny space for a hundred dollars a month, and just do their own thing. We?ve now opened and closed 29 guerrilla stores, all completely different, all with very different people, who don?t work in the fashion business as such. We?ve not yet considered a guerrilla store in London, Paris or New York as the main idea is to break new grounds in markets not yet developed. But as a concept, guerrilla stores sit nicely with DSM and everything else we do, as everything essentially adheres to our core sense of values.




    And what of your future plans?
    We?re just opening a new guerrilla store in Beirut, and looking forward to some Comme de Garcons flagship stores in China coming up soon.


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