Originally posted by Wax
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That being said, some of the reasons given to justify quality and pricing is really absurd..............take for example the problem we have with the poor quality of the soles of designer sneakers from Ann, Rick etc, the argument given is that they do such small runs that the investment to develop a strong sole is just too expensive...........well, didn't Carol just do a sneakers of which I am sure the soles are very durable? and as far as I know his production runs are smaller than they are? and his pricing only marginally higher than theirs?
the argument that in house production should be more expensive is a fallacy, designers cannot expect to charge high prices to recover the money spent on equipment, sewing machines etc, by charging higher prices to the consumer. I spent the last year and half building up a superb work studio, with all the necessary machines for me to produce everything in house, I cannot just charge higher prices in hopes of recovering the thousands it cost to tool the Studio.
of course smaller designers pay more for fabrics etc, but there are ways around that, designing like any other discipline is about problem solving, and one of the problems that must be solved is ensuring that the product is priced in a way that the clients can afford it............its either that or going out of business....................
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